Backroads // Adventure leader
At Backroads one of our guiding principles is “Do the Right Thing”. Supporting the conservation of our precious cultural and natural resources of adventure destinations allows us to be more intimately connected to the places where we lead our guests, and it’s just the right thing to do.
Conservation of tourism destinations is not only important for the sustainability of our trips but is our responsibility. We believe in promoting the protection and conservation of these precious places, the people and communities, for generations of active adventurers to come.
Backroads was founded in 1979 by Tom Hale and has been a leading innovator in active and adventure travel for 40 years. We host thousands of guests each year, 75% of whom are repeat guests or referrals from past guests, in hundreds of locations across the globe. Our mission is to provide a travel experience so transformative that you’ll never want to travel in any other way. We believe there’s no better way to immerse yourself in the life of a region, to explore hidden corners and appreciate nuances than to experience the benefits and enormous satisfaction of traveling under your own power.
What would you say to other organizations in the industry who are not yet members of the ATCF?
“Supporting the ATCF is easy. No matter what level of contribution a company is able to commit to, know your funds are directly supporting important conservation efforts of adventure travel destinations. The ATCF also takes all the guesswork out of evaluating which projects will have the highest potential of success, or where your money will have the highest impact. They have a field-tested method of evaluating grant requests, are transparent in their process and hold each project accountable for the outcomes they’ve committed to. By joining the ATCF you get to be part of something bigger than yourself, and we all stand to gain.”